The Wella ranges.
Six professional colour systems, each for a different job — from permanent coverage to a zero-lift gloss to creative vivids. Tap through to the shades for any of them.
Koleston Perfect ME+
The flagship permanent colour and the largest shade range — pure naturals, rich naturals, ash, gold, vibrant reds, deep browns, pearls, special blondes and special-mix tones. Up to 100% grey coverage, with the ME+ formulation designed for a kinder colour service.
View shades →PermanentIllumina Color
A permanent colour engineered to reflect light, so colour looks luminous and multi-dimensional in any setting. Gentle on the hair, with beautiful results on natural and lightened bases.
View shades →Demi-permanentColor Touch
Ammonia-free demi-permanent colour for toning, glossing, blending and refreshing — a natural-looking grey blend and gorgeous shine, fading softly with no harsh regrowth line.
View shades →Zero-lift glazeShinefinity
An acid, zero-lift glaze for translucent shine, toning and colour-melts. Adds gloss and tone without lifting — ideal for refresh, contouring and a glass-like finish.
View shades →LighteningBlondor
The lightening family — Multi Blonde powder, Freelights for freehand and balayage, BlondorPlex with bond protection, and Soft Blonde cream — plus pale blonde toners to perfect the result.
View shades →Semi-permanentColor Fresh CREATE
Direct-dye semi-permanent colour for vivids and pastels — bold, mixable, intermixable shades for creative, fashion and statement work, with a clear mixer to soften.
View shades →Know what you need?
Browse the full shade chart, or send a trade enquiry for pricing and stock.